Image Credit : Han Myung-Gu/WireImage
K-Pop, which draws elements from a wide variety of genres, such as folk, country, hip-hop, R&B, rock, and jazz, among others, has always been popular in Korea and its surrounding regions. However, in recent years, it has gained massive popularity worldwide, owing to the talented groups and soloists dishing out one catchy song after the other, consequently bringing out a massive change in the landscape of the music industry, not to mention the fashion industry as well. Artists from other countries have also collaborated with K-artists, turning out major hits.
Below are listed ten of the best K-Pop songs that you cannot miss out on in 2023:
10/10
“ICKY” by KARD
Turning up the heat this year, KARD holds back nothing in the provocative and stimulating number, “ICKY”. Dealing with themes of sensual attraction and hedonism, the song is rife with sexual innuendos that come together with the explicit rap outpour by BM and J.Seph. Bold, intoxicating, and primal, the song definitely opens up new horizons in the world of K-Pop and has had a sirenic effect on listeners. The official music video has already gained over 13 million views on YouTube.
9/10
“OMG” by NewJeans
Kicking 2023 off with a bang, NewJeans is turning out to be a formidable group on the K-Pop front. In the song “OMG”, they have combined trap and UK garage elements and bring forth an innovative concept for the music video that takes place mostly in a group therapy setup. The bilingual music video is appealing to a wide section of the audience with the essential positivity K-Pop music is known for.
8/10
“Spicy” by aespa
Relying heavily on the instrumentals that weave together textures of EDM, bass, and addictive beats, aespa’s “Spicy” has been winning hearts since its release. The bright and vibrant tones along with the contained raps give it a contagious vibe and has won the music video over 94 million views on YouTube.
7/10
“Ditto” by NewJeans
The atmospheric and dreamy sound design with a lo-fi approach paired with the characteristic smooth vocals of NewJeans makes “Ditto” a song that is here to last. One of the most amazing aspects of the song is that it has two music videos showcasing 90s/early 00s aesthetics: Side A and Side B, which not only entertain but also has an underlying dark psychology.
6/10
“Attitude” by fromis_9
A song that can turn up the heat on the dancefloor in any nightclub and party, fromis_9’s “Attitude” ticks all the right boxes and instantly sets the mood right for dancing the night away. Mysterious, immersive, and alluring, the song takes listeners into a dystopian realm of delightful escapism. The single comes as a pleasant re-introduction to the group that now comprises eight members.
5/10
“Welcome to MY World” by aespa
Truly a “world” in itself, the girl-group aespa’s new video “Welcome to MY World” presents a chant-like vocal outpour by the group while the explicit string maneuvers come with a faint hint of metallic crunch. Ethereal aestheticism lies at the heart of the appeal of the video which has garnered over 18 million views on YouTube.
4/10
“I Am” by IVE
A revered sextet in the world of K-Pop, known for its majestic appearance, and larger-than-life music videos, there is no denying IVE’s musical diversity. Delving into the “genre of fantasy”, “I Am” is all about luxury and aesthetics, with lyrics that encourage. The entire video comes as a breath of fresh air for viewers and has over 122 million views on YouTube.
3/10
“FLOWER” by JISOO
In 2018, the announcement was made that the members of BLACKPINK would embark on solo ventures, and was kicked off by JENNIE’s “SOLO”. After that ROSÉ released “On The Ground” and LISA came up with “LALISA”. In 2023 JISOO released her single “FLOWER”, winning hearts across social media platforms with her alluring vocals and her dance moves which become viral as the “flower dance”. The song had been much awaited by K-Pop fans and has become the most trending K-Pop song in 2023.
2/10
“Queencard” by (G)I-DLE
While some might call it narcissistic others would look upon it as the ultimate anthem for appreciating one’s self, but no one can deny the sheer brilliance and glamour that (G)I-DLE’s new song “Queencard” brings with it. A song that is rooted in the psychology of having fun, being abashedly your true sensual self, and wearing confidence like a second skin. The chant-like chorus has already gone viral on social media with its energetic and catchy hooks and the official video already has over 157 million views.
1/10
“Cupid” by FIFTY FIFTY
A shoutout to love and to all the “hopeless romantic” souls out there, “Cupid” has not only turned out to be the no. 1 K-Pop Song so far this year but also has a huge potential to end up on everyone’s 2023 year-ending playlists. The insanely endearing and relatable number by the girl group FIFTY FIFTY is a synth-laden disco-pop anthem that deals with the themes of young love, its consequential heartbreak, and looking at those feelings in retrospect. It’s a song that makes listeners laugh with nostalgia, while not negating the sadness that comes with the heartbreak.
Above are a few among the long list of K-Pop hits by groups and soloists that have already made their mark this year and have built up the intrigue of K-Pop lovers with their immense potential and talent.
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