Ariana Grande
Ariana Grande drops a live rendition of her latest single ‘pov’ on Monday, 21st June on YouTube with Vevo. The incredible strength and depth of her voice are at their peak. In just a few hours, the music video has gained more than 2.9 million views. The 27-year-old superstar marked her first performance from her sixth studio album last year, ‘Positions’ that was a turning point in her musical career. Her enchanting voice has captured the hearts of the audience leaving a permanent mark in their minds.
The music video features the artist performing on a stage that looks like a meadow with colorful blooming flowers and glowing and pleasant lavender light in the backdrop. The bright light behind her showcases different effects to highlight her outstanding performance and presence. Grande is backed by subtle yet brilliant instrumentation that enhances her naturally blissful and flawless vocal performance. She is almost like a fairy casting her magical spells, in this case, acoustic spells, over the audience.
Ariana Grande recently got married in the quarantine with her real-estate agent boyfriend Dalton Gomez in May. This music video marks her comeback after taking some time off. The latest performance is her first one in the exclusive live series with Vevo. The programming and marketing for Vevo, JP Evangelista said that they feel privileged to work with Ariana and watch her artistry grow. He also said that her stunning skills and efforts merged with the visual kicks and presented beautifully onscreen.
As per the official press releases, the live performance video of ‘pov’ is ‘rooted in the concept of duality’. The heart-warming lyrical illustration along with the blissful R&B rhythmic flow and the picturesque visuals creates a dreamy atmosphere. The music video is currently available on YouTube.
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